Web Developers and Strategists Serving DC, Maryland, Virginia

Baseline Marketing improves your brand's visibility.  We develop sticky landing pages and a powerful call-to-action.  We build clean, attractive sites that are optimized, mobile-responsive  and generate leads.

Today, your site IS who you are, what you do and it separates you from competitors. An exceptional website is a must!  Is that  recessed LED bulb in your head going off yet?

Digital and Search Marketing  - Helping You Win!

Our process starts with understanding  your audience. What they want, where they live online and how they access information.  Then, we plan, design, build, test, launch and measure digital solutions that provide a fluid user experience and present an engaging and authentic brand.

DESIGN & DEVELOP RESPONSIVE WEBSITES

Baseline Marketing takes the hassle out of designing or redesigning your website.  Maybe you need a new, lighter color palette and friendlier fonts or page restructuring to invite an easier read.  More jpgs to show off your Team.  We make it simple. Your project is completed as expected in a timely fashion.

Digital is deeply rooted in strategy, where results are verifiable, and return on investment is critical.  With proper web architecture optimized for search, viewers and search engines find your site.  60% of search comes from Mobile Devices today.  Your site will read mobile-friendly!  Is your site ready for "ask Alexa?"

 

SEO (Search Engine Optimization) For Page One

Our SEO and search engine marketing services use data-driven research to develop effective campaigns by utilizing on-page SEO, keyword and topic research.

Do you rank on Page 1 for your market area and profitable, principal keywords?  We submit and position a web site to the search engines.  Achieve maximum visibility and increase your share of organic traffic referrals from Google.  Be relevant!

There are no magic bullets, but we'll  move your business ahead of competition and in front of your customers online.   SEO activities build up and collect strength over time. Let's optimize your website:  Both Art & Science!

Social Media

Connect with consumers, build communities across the social landscape, and drive traffic to your business using custom strategies and content. Of the top 10 factors that correlate with a strong Google organic search, seven are social media-dependent. Companies that are non-active on social media, tend to show up less on Google search.

Marketing tools like Facebook, Twitter, or Instagram drive visitors to your site.  Engage each prospect individually.  Build reviews and brand advocacy among your customers.

Analytics, Organic Search

Data makes the difference!   We unlock your data to find business insights to sharpen your competitive edge online.  Get found organically!

The process of affecting the visibility of a web site in a search engine's unpaid results merges technology with a classic approach to advertising and marketing. We fix your tracking code, clean analytics data  and improve customer interaction information to gain full advantage of Google-Your-Business and the digital universe.

Low Hanging Fruit

Organic listings are based on content strategy, site structure and linking. We build and execute a digital marketing plan that’s right for your business.  Appear on Google's Map Pack.  Content creator-Rich will beef-up your free Google-My-Business content.  Fruitful ideas are here!