Making Your Brand Easy To Love!
Starting from today's baseline, we review your unique selling proposition, pour through your data, review competition and define target demographics. Next step: Brand! What do you mean to the market? Now, we select tactics, follow budget and meet goals.
Fresh and effective ideas drive the brand to generate sales. We dig, think, and work our way into the heads and hearts of your customers. Ideas drive brands. We make your brand relevant, magnetic and easy to love!
Brand identity is the promise you make and the personality you project. Whether its creating a new image or re-establishing a pre-existing one, we find your best look to generate more sales.
Brand Identification: Graphic Design & Logos
Strong design combines pictures &words to present your brand authentically. It could, it begin with a doodle on a napkin or a sentence on the board, but professional design increases the perceived value of your Maryland or Washington DC busine$$.
Your logo is the first glimpse into your brand. Your identity package should capture attention and hold it. Typography>color>palette>positioning>message: your marketing collateral and web identity will be interesting and true! Each campaign is designed deliberately with your sales revenue and customer loyalty in mind.
Photography
Executive portraits, corporate headshots for business professionals, companies and nonprofit organizations are a transparent ingredient of the brand. Great images sell the products, services and the people behind them.
Provide behind-the-curtain looks at your people in action! Personalize the connection to your target. Personalize your company. Convey competence and professionalism. Headshots are requisite for individuals and businesses promoting themselves on websites: Law Firms, Business owners, Healthcare professionals, Consultants and Financial Advisors. 
Photography reflects personality and character. It's creative, visual story-telling squeezed into a 2x2 image! These images will be interesting and professional, not stuffy or boring! Don't over-rely on "stock" pictures.
Video: Tell 'em! ...We are different!
Tell your story! Baseline Marketing provides expert digital services, content, corporate and commercial video production. We story-board, shoot, edit and create high quality video and brand content that drives traffic, conversions and revenue.
Rich media like video enhances your authority and search-rank. Use your CEO, President or Owner to tell the story! Who better to explain your value proposition? With creative direction and precise post-production of video and sound, we produce compelling video from product training to :30 spots. Quality video is an affordable investment. Need an estimate? Call 301-873-2040 today!